Beer is easily one of the oldest, most well-known and consumed alcoholic beverages of all time. Dating back thousands of years, this golden drink is now consumed on all parts of the world and generates more than $660 billion each year. This number does not seem to be decreasing anytime soon, and with the increasing popularity of beer in China, this market is getting even more interesting. Below, we presented you the 11 most popular beer brands in the entire world.
11 Most Popular Beer Brands in the World
A rather obvious one. Heineken is one of the most popular beer brands in the world, also one of the oldest. This Dutch brewing company was founded 145 years ago in Amsterdam, and in terms of total beer production and global revenue, they are the #1 in Europe. They produce more than 250 different beers around the world but they are most known for their pale lagers. Their flagship beer Heineken Lager Beer, simply known as Heineken, is sold in 178 different countries.
Owned and produced by the transnational beer holdings corporation Anheuser-Busch InBev, Budweiser is still one of the most popular beers in the world, especially in the United States, as it was the third most selling beer in the U.S. in 2018. Though the entrance of Asian beers to the West decreased its market share, it still remains as one of the most well-known pale lagers and is sold in more 80 markets around the world.
Brazil’s most popular beer brand Brahma was founded in 1988 by Companhia Cervejaria, but today, it is owned by Anheuser-Busch InBev, not unlike many other beers in this list. This pale lager comes with two different variations: Brahma and Brahma Chopp and both are equally popular. It holds a %1.5 market share globally and their annual sales by volume is around 27 million hectoliters.
4. Coors Light
One of the most consumed beers in the United States, Coors Light is owned by the multinational brewing company Molson Coors. In 2018, it was the 2nd best selling beer in the United States, even though its market share was dropping. Its signature features are its low calorie and alcohol content and its refreshing taste. The company is now looking to popularize it in the Asian market.
Skol International was founded in 1964 by 4 Belgian, Swedish, Canadian, and British breweries with the goal of becoming a big international beer brand, and their flagship beer was Skol. Today, Carlsberg holds the rights to produce Skol except for South America, in which it is produced and marketed by Anheuser-Busch InBev. Today, Skol Lager is mostly sold in Brazil and its annual volume of sales is around 33 million hectoliters.
Produced by the China’s 2nd largest brewery Tsingtao Brewery Co. Ltd, which has a %15 market share globally, Tsingtao is one of the most popular beers both in the United States and in China. This pale lager is known for its slightly bitter, hoppy taste. Its annual volume of sales in 2017 was around 49 million hectoliters.
Snow is singlehandedly the most selling beer brand in the world. Owned and produced by the largest brewing company of China, CR Snow, who has a huge %21 market share, this lager is mostly sold in China. Its low price, light alcohol content and watery taste contribute to its popularity. Its annual volume of sales exceeds 100 million hectoliters. Its total sales almost double Bud Light, but that is because Budweiser family’s beers (Bud Light, Budweiser etc.) are counted as their own brands.
8. Bud Light
Budweiser’s son, Bud Light, is in fact more popular than its father. Created in 1982, this iconic blue beer remained as the United States’ most popular beer brand for the last couple of years, despite its declining sales. It has a market share around %2.5 and its annual volume of sales go around 40 million hectoliters. It was introduced to UK market in 2018 with lower alcohol content.
Produced by Beijing Yanjing Brewery, Yanjing remains as one of the China’s most well-known beers despite its dropping sale numbers in recent years. Its global share in 2016 was %1.9 and its annual volume of sales was 32.3 million hectoliters, which was a %5 drop from 2015. Though it may be overshadowed by Tsingtao and Snow, Yanjing is still being referred to as “beer of China”.
10. Bayerische Staatsbrauerei Weihenstephan
Owned by the Government of Bavaria, Bayerische Staatsbrauerei Weihenstephan’s (Bavarian State Brewery Weihenstephan) German-style wheat ales are amongst the best and most popular in Germany. With its annual production coming close to 400,000 hectoliters and its history dating back to as far as 725, it is one of the biggest beer brands in Germany.
Yet another Chinese pale lager, Harbin is a popular beer brand in China that is owned by Anheuser-Busch InBev. Claiming to be China’s oldest brewery, Harbin’s annual volume of sales has been steadily increasing over the past years with numbers around 30 million hectoliters, contrary to bigger Chinese brands like Yanjing. It is mainly sold in China, but AB InBev has started to export it to Europe and North America.
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